Tech Techniques and Strategies for Arts Organizations
Presenters: Geralyn Horton, StagePage.info; Nikhil Rajpal, Project Think Different and Represent One Records, Inc.; Erin Kunze, NE Foundation for the Arts; and Alison Klejna, Nora Theatre Company
Audience: Non-technical
The Internet has transformed how arts organizations reach the public. Promotion of events, donor management, ticketing, and new visual media offer new challenges and opportunities. Representatives of three local organizations will share some of their strategies. Geralyn Horton will discuss techniques to promote web visibility. Nikil Rajpal will present some benefits of incorporating video on a website and taking advantage of video sharing sites (like Google Video, Youtube) to get your message out. Erin Kunze will discuss the process of developing the matchbook.org artist & venue listing service. Finally, Alison Klejna from Nora Theatre will discuss issues related to integrating various systems (for selling tickets,tracking donors, etc.). Audience participants will share how their organizations deal with similar issues.
Geralyn Horton's presentation
Links (urls) to the websites that Geralyn presented about theatre are:
Her own site: Stagepage.Info
http://www.stagepage.info/
Aisle Say:
http://aislesay.com/
Playwrights' Platform
http://www.playwrightsplatform.org/
Larry Stark's Theater Mirror
http://www.theatermirror.com/
Enjoy!
Average hits/day - MatchBook.org
I received an inquiry during our session about the number of hits MatchBook.org receives on the average day. With the info in front of me now: MatchBook.org is averaging close to 6,000 hits per day and around 200 sessions per day.
From Urchin web tracking system:
Hit: Any successful request to a webserver from a visitor's browser.
Session: A series of Hits to your site over a specific period of time by one visitor